JORDAN XX9 - TAILORED FOR FLIGHT-DIRECTOR'S CUT Director: Ethan Berger Producers: Ike Martin +Rian Moore Client: Jordan Brand
 
 

Air Jordan XX9
“Tailored for Flight”

Commercial for Air Jordan’s XX9 sneaker, featuring Russell Westbrook.

 

SERVICES

Casting
Filming
Directing
Production
Post-Production

CREDITS

Directed by Ethan Berger.

PROCESS

Much anticipated sneaker, the Air Jordan XX9 came to life on court originally worn by Russell Westbrook. This commercial recreates the narrative of the sneaker’s innovative design, foregrounding its Italian machine crafting and the inspiration for speed, including the experience of driving a Ferrari.

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